Saturday, February 23, 2013

week 10: The Future of the Convenience Store

  Have you thought about a future convenience store? The convenience store evolved in sequence since it was opened a store about 50 years ago. (For example, selling life articles and setting ATM and so on.) What will the next evolution be? On this topic, I explain the evolution which I and researchers think about.
 First, I introduce my ideas. We have bought foods, drinks, magazines. When you listen to it, you will notice that we are not able to buy food materials (vegetables, fish, meat and so on). However, there are some Lawson which sell vegetables. Lawson where I often go also sell vegetables. I expect that other convenience store companies as well as begin selling vegitables seseveral years later. In addition, I expect that not only vegetables such as a fish or the meat come to be sold. In other words, I think that the need of the supermarket begins to be call into question from now on.
 Next, I introduce researcher's ideas. I explain it by items.
(i)   The abolition open for 24 hours
(ii)  Sale using the internet
(iii) Offer method of the product
I explain these ideas in turn.
(i) A strength open for 24 hours has already weakened. This is because late-night development of the door-to-door parcel delivery service of the food influences it. In the late-night door-to-door parcel delivery service, a thing ranging from udon to real pasta, a snack of the liquor comes to be provided and it take users at a point saving trouble to the convenience store to buy food.
(ii) This is performed to some extent now. For example, it is courier service, publication of the ticket, downloading of the software or introduction of ATM. In addition, At the time of Hanshin Awaji great earthquake disaster, it was demonstrated that the network of the convenience store could become the lifeline at the time of the disaster.
(iii) This has some examples. First is place in the magazine using large tablet. Employees of a convenience store will not exhibit magazines and can in this way it as they merely download it. Second is about a drink. It is the drink that people purchase most in a convenience store. What's called "Coca-cola free-style" installed in the airport diner in today's Narita Airport spreads out and develops the machine in the companies and seems to be just set in the drink sales floor of the convenience store. In this way, a favorite thing can be provided in favorite quantity, favorite form. In addition, it enable to regulate the taste of the drink to one's preference, too. Third is extinction of the work of cash register. In other words, the cash register operation by the salesclerk disappears. But self-register has been already introduced in some supermarkets, a total amount of money comes to be displayed in the panel of register just to put the product which I put in a basket in front of a cash register from now on.
 Such expectation and trial are going to be accomplished. I think it to want to do attention how the convenience store industry advances in the future.
 This blog is the last. I thank people who read to here from week 1. I hope that this blog expects a thing good for you. See you!!

1 comment:

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